The Edit plunges into the vibrant energy of street style, translating its raw edge into compelling hair looks for both men and women.



The streets are a constant source of inspiration, a vibrant tapestry of individual styles and attitudes. Indola‘s latest hair collection, “The Edit,” dives headfirst into this urban landscape, capturing its raw energy and translating it into a series of compelling looks for both men and women. This isn’t about fleeting trends; it’s about distilling the essence of cool street style into wearable, impactful hair statements.
A Symphony of Skills from the Indola Team
The strength of “The Edit” lies in the collaborative spirit of the Indola team. With styling expertise from Kirby Blythe, the sharp precision of Jovaras Mazrimas’ barbering, the bold artistry of Abbey Smith and Sian Roscoe’s colouring, and the foundational vision of Andy Smith’s cutting, the collection is a true fusion of talent. Each member brought their unique perspective and skill set to the table, resulting in a cohesive yet multifaceted exploration of urban hair. You can see the stylist’s eye for dynamic shapes working in harmony with the barber’s understanding of structure, while colour is used strategically to enhance the overall street style impact.
Deconstructing the Urban Aesthetic



Look closer at “The Edit,” and you begin to appreciate the nuances within the urban aesthetic. For instance, a men’s look might feature a tightly cropped side with a textured, almost defiant top, embodying a sense of confident rebellion. On the women’s side, a sharply angled bob could be softened with a lived-in texture, balancing a strong shape with an effortless cool. Colour plays a vital role too, with bold placements or subtle shifts in tone adding another layer of urban edge and personality to the overall styles. The collection cleverly uses these elements to create looks that feel both contemporary and authentic.
Embodying the “Cool Street Style Personalities”



Ultimately, “The Edit” isn’t just about hair; it’s also about the attitude it projects. Each look within the collection seems to embody a distinct urban character – the confident trendsetter, the effortlessly cool individual, the bold artistic spirit. Through shape, texture, and colour, the Indola team has crafted a series of visual narratives that resonate with the energy and diversity of city life. “The Edit” invites you to find your own urban persona within its dynamic and inspiring styles.












Hair Team: Andy Smith, Abbey Smith, Jovaras Mazrimas, Sian Roscoe, Kirby Blythe Makeup: Maddie Austin Styling: Clare Frith Photography: Jovaras Mazrimas Products: Indola